Thursday, June 20, 2013

What does good Health Literacy Writing and Design look like?

This presentation gives you an overview and examples of design and writing standards for health literacy materials. Wondering what interactives are in a brochure or booklet? How are the selection of images important? Where does the organization of material fit in your priority list when getting ready to write clear and concise patient information?

These principles are now applied to not only healthcare communications but also legal, financial, consumer awareness and other areas that are striving for Plain Language. 

We work in the total lifecycle of the content and this gives us a greater understanding of the development of material and concepts so that when you are also ready to translate it into another language, we know the key objectives and work with our translators on the cultural aspects of health literacy.

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